blogIn the not-to-distant past, starting a business required capital, or funding up front, with little flexibility. The internet has changed the way we start businesses by providing a wonderful opportunity for entrepreneurs to have a (less expensive) start-up option. Practically anyone can start a blog for a minimal cost. Providers like Go Daddy provide domain names and URLS for as little as .99 cents (USD). But just because you have the ability to create a blog, doesn’t mean that you have the knowledge to turn it into a money making machine.

One of our favorite blogs to peruse, QuickSprout, has recently established a definiative process about how you can start a blog and earn $100,000 USD per month from the project. Here are the steps in a nutshell:

  1. It’s all about the domain

When creating a blog, you don’t have to reinvent the wheel. Most of us are partial to starting a blog from scratch, our own identity, our own brand. QuickSprout challenges that theory. “In an ideal world, the older your domain name is, the easier it is to get rankings”. In their case study, QuickSprout spent a bit more on the URL upfront, but did it with strategy: they purchased a website that hasn’t been updated in years for $100. The rational: it already has a presence on search engines, and therefore they won’t need to do all the heavy lifting right away.

  1. Social media is of utmost importance

The digital age of consumers has an incredibly short attention span. We may not remember that “one site we checked out for that one cool product”. Social media gives us an edge on this short attention span. With one “like” your brand will continue to hit the same person through newsfeeds without the same effort as building organic traffic. Building a loyal following on social media can increase your visibility and consistent marketing ability in a quick way.

  1. Keep the content coming

Content, especially if you are handling it yourself is cost-effective and gives your consumers a reason to continue coming back to it. The more you can assert yourself as an expert in the field the better. Consumers love to read content they can trust.

  1. Design matters

Another beautiful evolution of shared technology is website design. There are many templates for websites available online, for free, which eliminates the cost of a graphic designer. Sure, if you start to make serious money with your blog your design work can continue to evolve, but as a beginning blog you can get away with a free design that makes your site look professional and user-friendly.

To follow the journey, and results, read the $100,000 a month updates. Have you started a blog? What issues did you incur while running your site? What are some valuable lessons you learned through the process? Reach out to us, we’d love to hear about your journey.

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